Week 8 : Festival Branding

I am a qualified graphic designer, so I decided that instead of using a camera frame from the library, that I would just design my own one. I designed logos and then made a mock overlay for the final export of the animation. This will be a nice way to introduce the different performances.

Here is all the different logos I made, I shared these screenshots with the group on Discord so they could have a look and see which ones they preferred. They all liked different ones so Made a compromise to used the last one you see as it takes into account all the elements they liked.

Mock overlay

I decided to make a very simple overlay so it wouldn’t take away from the animation but adds to the realism of the experience. I sent this to the group and got positive feedback so they are happy to use this style.

Also for my character I decided to name him DJ STITCH. This is just to have a little fun with the personanna of my character. I wanted to use the screens from the stage environment to make it look asthough he had his own branding.

I used the images online from the Stitch movie to create a back drop for my character. I used the same typeface as in the film title – Buka Bird Typeface. And pipetted the same colours to design my own DJ Identity.

Backdrop I made for the stage screens
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